With the widespread publicity of the
many cases of internet fraud, hacking attacks, identity theft, and data
breaches, majority of internet users have learned to be cynical of every
website they visit paying particular attention to items indicating secure server
connections such as SSL certificates. In the same manner, organizations looking
over online security practices have become very particular with their security
practices guidelines especially for those websites where personal and sensitive
information come and go.
It is this
scepticism of users and the very stringent policies that pushed online security
industry readers to come up with a Security Site Seal, an additional security feature
easily visible on the clients’ websites. The problem is people are not fully
aware of security seals’ purposes. Many even think that they are just merely
website emblems incorporated by website developers to make their website have a
more professional feel. But in reality, Secure Site Seals mean a lot more than
emblems.
Site Seals as Trust Marks and Revenue
Booster Tools
If you are
running your own ecommerce business or if you wish to start one, you must be
very aware that many customers are hesitant to do online business and the only
way to resolve this problem is to gain their trust by providing them evidences
that you are indeed an authenticated seller.
Security Site Seals are online “trust marks” proving website
visitors that their transactions are fully authenticated and secured by the
strongest SSL certificates issued by a trusted Certificate Authority like GlobalSign. Logically, the more details
customers get about the security practices websites run, the more will they be
confident in doing business online. Site seals display just the right amount of
relevant information to convince users of the website’s credentials including the
current security technology the website uses, identity of the website owner,
and details about the issuing Certificate Authority.
Displaying
Security Site Seal is also another way of letting your customer know you care
of their welfare through investing on their data’s security. Not only that, displaying
site seals would help mitigate the risk of customers leaving shopping carts
behind because for security reasons, therefore letting you experience
significant boost in business revenues.
Get your own SSL Certificate and Secure Site Seal from GlobalSign now. Visit www.globalsign.com.sg for more details or send us an inquiry at sales-apac@globalsign.com
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